Show card holder for display stands



May 5, 1931. M. Mjr-'RIEDEMANN 1,803,657 v y SHOW CRYDAHOLDER FORDISPLAY STANDS y Filed June 12, *1928 I4 A @'J.

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In u` INVENTOR v1,4, rTo E Patented May 5, 1931 PATENT OFFICE MATTHEWIM.l FRIEDEMANN, F NEW (YORK, N. Y. i

SHOW CARD HOLDER FOR DISPLAY STANDS Application filed June 12,

This invention relates to display devices, particularly to a showcardholder for display stands or similar devices. It isan object of myinvention to provide a display device, particularly of the knock-clowntype, Whose display area and number of display elements may be variedand associate there- `With a show card holder Which may equally bevaried as to its size to permit association lo With the display assemblyof a show card Which Will be attractive in appearance and combine withvarious sizes of the display assembly to obtain maximum ornamentaleliiects. It is contemplated by my invention to provide a show cardholder for display stands Which may be varied to accommodate cards ofvarying sizes and retain the same in an attractive frame to beassociated With the display assembly, it being lfurther contemplated bymy invention that a shovs7 card may be made and framed WithoutV givingany unusual care to the size of the show card and still provide aframing member therefor.

It is a still further object of my invention to provide a frame memberto be assembledA with a display assembly and which may be accommodatedand varied to take on and 0 frame a large number of forms and sizes` ofcards. -It is a still further object of my invention to provide a showcard holder for j ,display stands or assemblies, particularly of thetype using telescopic'posts or standards,

35 Which are built Vup in various sizes and including a varying numberof shelves Where-` by the show card holder may be interchangeable withany one of a number of display stands and `varied inaccordance with the4,0 varying proportions of the standard to hold and display a show cardof. varying dimensions. Other objects of my invention reside j in theprovision of a frame member or show l card holder Which may be varied'in size, 45 Which` is simple and inexpensive to manufacture, and has ahigh degree of utility in dressing and arranging display devices. j i

To attain these objects and vsuch further Vobjects as appear herein ormaybe herein-,

5o after pointed out, I make reference-.to the' 19278. 'Serial No.284,861.

accompanying drawings forming a part hereof, in Whichi j F igure 1 1s aperspective view of a fragmentary portion of a display assemblyillustrating my invention;

Figure 2 is a side elevation of an enlargement, parts being brokena'Way'to show the details;

VFigure 3 is a sectiontaken on aline 3 3 of Figure 2;

Figure 4 is a section taken von a line 4 4 of Figure 2; i a

Figure 5 is a section taken on a line 5-5 of Figure 1;

Figure 6 is a fragmentary plan vieW of another embodiment of myinvention.

Making reference to the drawings my invention has particular utilityWith a display assembly comprising a standard 10 which is preterably asquare ltubular member which serves to support any number and size ofdisplay'shelves 11, which are aixed to the standard by the brackets 12,engaging the apertures 13. This bracket or display Vshelf holder may beof the character disclosed in the patent to Slifkin 1,554,137, datedSeptember 15, 1925. For nishing off the upper portion of the standard 10I may provide an ornamental plug 14 and it is Vprefe'rredto associatewith this ornamental plug a show .card holder. The ornamental plugcomprises a block l5 Whose cross sectional contour corresponds tof thesquare tubular member and is provided with the bracket clearance slots16, so as notto interfere with the attaching members of thedisplayshelf, as Will be readily understood. Centrally through theplug Iprovide an aperture 17 through which I attach the securing bolt 18,which is threaded at the endV 19 to take the nut 20. Next mounted uponthe block I may position a spacer block 21, over Which there is tted theornamental plug 14, the same being heldin lixed position by the showcard frame nut 22 engaging thethreaded end 23 ofthe bolt 18. The shovvcard frame comprises a channel member 24Which is adapted `to be receivedin the bifurcated portion 25 of' the4 show card frame mit 22,Jpreafoils,1y mentioned. I may position the channel member 24frictionally within the bifurcated portion 25 or ixedly attach the sameby spot welding or soldering. Disposed to each end of the channelmeuiber 24 I provide channel angle members 26, one arm of which 27 isformed of a cross section adapted to envelop the channel member 24 andthis comprises the side arms 28 having inwardly directed lips 29,engaging the upper edges of the channel member. It will be observed thatby the construction shown the arm 27 has telescopic, sliding engagementwith the channel 24, thereby permitting relative adjustment of thechannel 24 and the angle channel 26 relatively to each other. In orderto fix the position, for purposes which will appear hereafter, it ispreferred that the bottom wall of the arm 27 have a longitudinal orice30, through which there is passed a fastening element 31, preferablymaking screw engagement with the bottom wall of the channel 24 at 32.This fastening element 31 is preferably a headed screw. It will beobserved that this headed screw may be utilized to fix the arm 27 at anypredetermined position along the channel 24'within the limits of theslot 30, previously mentioned.

The second arm 33 of the angle 26 may be formed of the same contour asthe arm 27, aspreviously described. It is preferred. however, for oneembodiment of my invention, to dispose within the channed of this arm avertical channel 34, rigidly affixed thereto. The side walls of thischannel are preferably spring arms and include camming lips 36.

`It will be observed that for forming a show card frame I duplicate thearms 27 to each side of the channel member 24 so as to obtain asymmetrical arrangement of the angles and the channel 34 carriedthereby. By this arrangement I may provide ay nardow or wide framecomprising relatively slidable telescopic channel members and disposewithin the channel members a show card 37 of any desired size, the samebeing rigidly held by the spring side walls 35 of the channel 34. Thedevice so provided may be associated in connection with any displaydevice for mounting a show card in connectiontherewithin fa neat andornamental manner, convenience of the device being obtained by reason ofrequiring no special measurement of the show card to be asso- Vciatedwith 'the Vdisplay device, the frame therefor being "capable ofaccommodation `through a wide range of sizes. It is preferredithat thisdevice be used in connection withthe display assembly disclosed in my:application S. N. 281,408, filed May 29, 1928, :wherein a hollow,tubular standard may be -ornamentally finished off at the top thereofibyinsertio'n of the ornamental plug 14 with or without its fittingcomprising the show card holder frame. With a variable display assembly,the show card frame may be varied, and enlarged or diminished inproportion to the display device.

In Figure G I have fragmentarily shown another embodiment wherein theframe may be completely formed on all four sides and enlarged ordiminished in two dimensions. For this purpose the channel angle members26 are formed with both arms 27 and 33 of the same cross sectionalcontour and the vertical arms 34 replaced by a channel member such as24.

In Figure 6 I have shown an extreme left hand corner of a member whichforms part of a completely enclosed frame in which the angle channelmember 26 has the arms 27 of the same construction as the arm 27 of theembodiment illustrated in Figures 1 to 4 and is provided with the sidearms and inwardly turned lips 29. A longitudinal orifice 30', equivalentto that shown at 3() in Figure 2, is also provided. This angle channelmember thus provided is adapted to re-` ceive horizontal and verticalchannel members 24 and 34, equivalent to channel member 24. Through theslots 30 there is passed the fastening element 31 engaging a screwthreaded orifice 32 as in the manner described in connection with thearm 27. It will be understood that all four corners of the completedframe are provided with similar, symmetrically disposed angle channelmembers.

By this construction I may form a completed frame with slidable,telescopically engaging horizontal and vertical members whereby theframe may be enlarged or narrowed at will in two dimensions tocompletely frame a show card and, furthermore, provide simple means forinserting a show card within the frame without modification of the framebut merely by extending it to permit insertion.

In general, it will be observed that I have provided a show card holderforv display standards which may be varied at will to accommodate thesame to various sizes of show cards, at the same time accommodating thesize of the frame to any variation in the display assembly.

Having thus described my invention and illustrated its use, `what'Iclaim as new and desire to secure by Letters Patent, is

In a display assembly including a tubular standard, a show card holderor 'frame including a plug member, one end thereof including a portionincluding a fitting to be disposed in coupling engagement with Vsaidstandard, the opposite end of said member comprising a bifurcatedextension, an open sided channel `litted within said bifurcated section,channel angle `members comprising side branches disposed to either sideof said open sided channel including inwardly direeted lips engagingtheupper edges of said member and enveloping the same loosely for Y slidingengagement therewith, slots formed in said angle members, fasteningmembers disposed through said slots engaging said Channel whereby saidangle members may be disposed at predetermined positions and extend theside branches relatively to each other.

In Witness whereof I have hereunto signed my name this 8th day of June,1928.

MATTHEW M.y FRIEDEMANN.

